THE CURIOUS TALE OF CATS AND BOXES
The curious tales of cats and boxes — including five reasons for this cardboard love affair backed by science.
How to Tell if Your Cat is a Chonk
Learn about this “Large and In Charge” Lifestyle
The term “Chonk” is so much more than just a fat cat.
To be a Chonk is to possess a specific kind of gravitational pull. It is a state of being where physics, personality, and fluff collide to create a masterpiece of domestic feline engineering.
Being a Chonk isn’t just about physical size — it’s a vibe.
Think your cat is a certified chonk? Keep Scrolling!
If you watch our latest music video — 3 Big Chonks — you’ll know exactly what we’re talking about.
So, here’s how to tell if your feline friend has officially reached Chonk status.
The True Definition of “Chonk”
Before we look at the signs, we must define our terms.
A Chonk is a cat whose physical traits and personality make them larger than life! A Chonk commands the rooms, and like our song says…”they do what they want.”
Curious whether your cat is indeed a Chonk? We’ve come up with a few key signs to look for!
4 Signs Your Cat is a Certified Chonk
1. An unmistakable “thwump”
Standard cats land with the silent, physics-defying grace of a falling snowflake. A Chonk, however, prefers to announce their arrival to the structural foundations of your home.
When a Chonk jumps down from a sofa or a cat tree, they don’t just land—they impact. This creates a distinct acoustic event known as the “Thwump.” To the untrained ear, it might sound like a heavy dictionary falling off a shelf or a very small, velvet-covered bowling ball hitting the carpet.
2. SASS, NOT MASS
If your cat’s sass-to-mass ratio is heavy on the cat-titude…your cat is definitely chonk-worthy.
From judgement stares to occasionally fierce glares from across the room, your cat controls the vibe…always.
3. diSinterested divas
While most cats might chase a feather on a string, a Chonk has evolved past such trivial pursuits. Like the song says “never zooming or approving of the toys I bought…” a Chonk can sometimes be real diva about your diligent efforts to entertain them.
For instance, you come home with a $25 motorized mouse that mimics the actual movement of prey, or a multi-level activity center designed by feline engineers. You present it with excitement. The Chonk? They give it a single, heavy-lidded glance and then go nap in the cardboard box it came in.
4. particular about the potty
While some cats treat their litter box as a utility, a Chonk views it as a five-star spa that requires strict quality control. They aren’t just “particular”—they are Executive Litter Box Consultants.
A Chonk doesn’t just use the box; they conduct a full inspection.
Because of their significant stature, they require a workspace that can accommodate their grandeur. If the litter isn’t naturally up to their high standards of cleanliness, scent, and paw-feel, you will hear about it—usually via a very loud, very sassy monologue delivered at 3:00 AM.
And lastly and most importantly, when they do their business — it’s all clumps. Perfect clumps.
is your cat a chonk?
If your home regularly echoes with the sound of a “Thwump, or the meow of an opinionated and particular feline, congratulations — you are most likely living with a certified Chonk.
SHARE YOUR CHONK | ENTER TO WIN!
Does your cat meet our Chonk criteria from above? If so, be sure to share some info — as well as a pic — and you’ll be entered to WIN* a year’s supply of World’s Best Cat Litter®, a six-month supply* of Boosters™ Health Check-In™ litter additive, and a customized life-sized pillow of your cat!
Terms & Conditions
*Open to U.S. residents only. *12-month supply constitutes six free bag coupons, each good towards a 15 lb bag of World’s Best Cat Litter®, any formula. A 6-month supply of Health Check-In™ Boosters™ constitutes 6 packets.Only one entry per person. Three winners will be randomly selected and contacted after 05/25/2026.
This giveaway is sponsored by Kent Consumer Brands Americas, LLC (referred to in these rules as “World’s Best Cat Litter®” and (“Sponsor”). NO PURCHASE
OR PAYMENT OF ANY KIND IS NECESSARY to enter. The offer is subject to all federal, state and local laws and regulations and is void where prohibited by law.
Kent Consumer Brands Americas, LLC reserves the right to rescind or reject this offer at any time.
Eligibility
This offer is open to legal residents of the United States where not prohibited by law, who are eighteen (18) years of age or older at the time (or otherwise of legal age)of entry who have Internet access and a valid email account prior to the beginning of the offer period. Sponsor has the right to verify the eligibility of each entrant.